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Roberto Madruga comes to São Paulo with his 12th book
"The Next Question - VXS - Value Experience Score" has already launched in other capitals, and now it's São Paulo's turn. The official launch happens right inside the Forum, with an author book-signing session at the end of the event.
New edition
The purpose of the NPS, CSAT & VXS Forum is to raise the bar on Customer Experience KPIs in Brazil
NPS, CSAT, CES, and other strategic indicators have helped companies better understand their customers, prioritize actions, correct course, and generate concrete results with Customer Experience and Customer Success in Brazil.
In its last edition, the Forum reinforced its position as one of the country's most relevant initiatives for leaders and specialists who want to deepen the discussion on CX and CS research and performance indicators, with more method, consistency, and practical application. In this new edition, VXS, the Value Experience Score created by Roberto Madruga, officially joins the conversation alongside NPS and CSAT.
An event for those who want to go beyond traditional surveys
The market talks a lot about performance indicators. Few, however, explore these topics with the strategic depth they really demand.
The "NPS, CSAT & VXS Forum" was created to fill that gap, and the previous edition was a success. Attendees established the event as a recognized space for qualified exchange, knowledge benchmarking, and reflection on Customer Experience topics, under Roberto Madruga's direct supervision.
What you'll find at the event
Qualified benchmarking with CX executives and specialists
Real cases from companies that implement and measure results
Practical lessons on measuring the customer experience
Open discussions on methods, mistakes, successes, and lessons learned
Strategies to reduce detractors and strengthen customer relationships
Paths to raising CX and CS maturity within organizations
Speakers
Roberto Madruga
Best-selling author and leader in CX and CS teaching and practice · Conquist
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Maria Fernanda Trabold
Market Development and Customer Experience Manager · Unimed do Brasil
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Companies attending the NPS, CSAT & VXS Forum
Check out photos from the last edition
Presented by
Institutional support
The NPS, CSAT & VXS Forum is an event presented by Conquist, a pioneer and reference in Brazil in Customer Experience, Customer Success, and Employee Experience. Conquist's team is also behind one of the country's most important CX, CS, and EX events, The Customer Summit.
Spots for the NPS, CSAT & VXS Forum are limited
Reserve your spot among CX and CS leaders and specialists who have already decided to go beyond the standalone indicator.
Reserve my spot on Sympla